CATI 2.0: The Next Frontier in Market Research Methodologies
In the world of market research, methodologies continuously evolve to enhance data collection efficiency and accuracy. One such methodology, Computer-Assisted Telephone Interviewing (CATI), has been a staple in market research for decades. However, with technological advancements, particularly the integration of artificial intelligence (AI), CATI is undergoing significant transformations. This blog delves into the advancements in […]
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